Privacy Policy
Last Updated: 2026
Website: samalexander.co.uk
This Privacy Policy explains how Samalexander ("we," "us," "our") collects, uses, and protects your personal information when you visit our website and interact with content related to Lizaro Casino and other gambling affiliates. We are committed to protecting your privacy and ensuring transparency in our data practices.
Information We Collect
We collect the following types of information:
- Personal Information: Name, email address, and contact details when you voluntarily provide them through forms or enquiries
- Technical Information: IP address, browser type, device information, and operating system
- Cookies: Data stored through cookies and similar tracking technologies
- Usage Data: Pages visited, time spent on site, referral sources, and clickthrough information for affiliate tracking purposes
How We Use Information
We use collected information for the following purposes:
- Website analytics and performance monitoring
- Affiliate tracking and commission attribution
- Site improvement and user experience enhancement
- Responding to enquiries and communications
- Compliance with legal obligations
- Fraud prevention and security
Cookie Policy
Our website uses cookies and similar technologies to enhance functionality and track user behaviour. These include:
- Essential Cookies: Required for site functionality and security
- Analytics Cookies: Track how visitors use the site (e.g., Google Analytics)
- Affiliate Tracking Cookies: Monitor referrals and affiliate commissions
- Marketing Cookies: Enable targeted advertising and remarketing
You can opt out of non-essential cookies by adjusting your browser settings or using our cookie consent banner. Please note that disabling certain cookies may affect site functionality.
Third-Party Links
Our website contains links to third-party gambling sites, including Lizaro Casino, and other affiliate partners. We are not responsible for the privacy practices of these external websites. We strongly recommend reviewing their individual privacy policies before providing any personal information or engaging with their services. Third-party operators control their own data collection and processing practices independently of samalexander.co.uk.
Your Rights
Under UK Data Protection Law (including UK GDPR): You have the right to:
- Access your personal data
- Rectify inaccurate information
- Request erasure (right to be forgotten)
- Restrict processing
- Data portability
- Object to processing
- Withdraw consent at any time
For US Residents (CCPA): You have rights to know, delete, and opt-out of the sale of personal information where applicable.
To exercise any of these rights, please contact us using the details below.
Data Retention
We retain personal information only for as long as necessary to fulfil the purposes outlined in this policy. Typically:
- Contact information is retained for up to 3 years after last interaction
- Analytics data is retained for up to 26 months
- Affiliate tracking data is retained in accordance with commission settlement periods
You may request deletion of your data at any time, subject to legal obligations to retain certain information.
Contact Us
If you have any questions, concerns, or wishes to exercise your data rights, please contact us:
- Email: privacy@samalexander.co.uk
- Website: samalexander.co.uk
We will respond to all data subject access requests within 30 days in accordance with UK data protection legislation.